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Display Guidelines

Use these guides for displaying content from the search API to ensure the content adheres to the search partner's requirements.

*All integrations must adhere to these guidelines and receive full approval from Gift Card Marketplace management before market launch.

Yelp Search Provider Guidelines

Star Sprites

For any business that comes from Yelp, the Yelp-branded start sprint must be used when representing a Yep rating. Generic stars are not permitted.

Additionally, any business that comes from the Yelp must have an associated rating star display.

Example from Yelp

 

Example from The Gift Card Market

For more context, visit Yelp's Brand Guidelines

Anywhere the Yelp logo is used should use the Yelp-approved assets. You can download the assets below or find them at Yelp's Brand Guidelines web page.

Any time a search bar is used to search for businesses, a 'powered by Yelp' sub tag is suggested. See below an example of this inegration in giftcardmarket.com.

If there is a desire to exclude the Yelp logo, a request for exception should be submitted to The Gift Card Market at support@giftcardmarket.com

Search Results

Any time business information pulled from the Yelp content provider is displayed, the UI will need to display the yelp logo along with the review sprite (mentioned above). Here are the requirements for displaying this information:

  • The Yelp sprite and logo should be displayed in the vicinity to the business information.
  • The Yelp sprite and logo should link out to that business' Yelp page.
    • The url structure for the business page is yelp.com/biz/{value from the 'alias' parameter in the search api}
      • e.g., yelp.com/biz/last-chair-kitchen-and-bar-whitefish
      • See the Search API Documentation for more information on the parameters returned from the Search API

Other Search Provider Guidelines

Gift Card Market is working with several search providers that may become available in the near future. As new providers become available, the guidelines for integrating with that content will become available here.