Skip to main content

Embedded White Label

Our Embedded White Label integration offers a seamless integration experience using an iframe that features a full end to end commerce experience embedded directly onto your platform.

This is designed for businesses looking to integrate gift card sales directly into their existing websites with minimal effort. This solution offers a streamlined, customized implementation that can be easily embedded into your site, providing a seamless experience for your customers to purchase localized gift cards.

  • Giftcard Market will stand up a unique instance of our Giftcard Marketplace storefront, styled to your specifications, and hosted for you in the cloud.

  • We take care of all of the technical details, including security, credit card processing, giftcard provisioning and delivery. All you have to do is to configure your desired URL to point to the cloud endpoint we provide.

  • We will also furnish you with an administration dashboard from which you can analyze and track transactions, manage giftcard denominations, and configure your chosen credit card processor from our list of available vendors.

  • After testing, and once you've validated that the fully managed site adheres to your brand guidelines, you will implement an iframe onto a web or app page where the full commerce experience will be accessed.

  • Customers will never leave your website or app, but the cart is fully managed by The Gift Card Market.

Onboarding steps​

  1. Register with The Gift Card Market
  2. Share your style guide
  3. The Gift Card Market will build and deploy your custom implementation
  4. Validate & test your instance in a sandbox GCM environment
  5. Validate and test the production instance
  6. When you are ready to go live, implement the iFrame onto your web site or mobile application.
  7. Monitor performance with your administrative login

Style guide instructions​

The Gift Card Market will collaborate with you to make the embedded white label storefront match your brand's style guide and UI/UX standards. The following aspects should be included in any style guide shared:

  • Font family
  • Color palette
    • Primary color
    • Secondary color
    • Highlight colors
    • Button colors
  • Logo variations
    • Logo for desktop - 100px X 50px
    • Logo for mobile - 30px x 30px
    • Favicon version of logo - 10px x 10px
  • Typography scheme
  • Responsive layout
  • Positioning and spacing Instructions
  • Applicable legal lines

Tips for storefront integration​

While managing a Gift Card Market embedded white label storefront on your platform, here are a few tips for managing your storefront.

  • Header & footer
    • You may want to update the header and footer on the page of your site where this will be hosted, as the storefront will be a different experience.
    • Additional customization is available where GCM can update the header & footer in the embeded experience to match your site or apps navigation components.
  • Internal links
    • Note that the embedded storefront will live on one url, so any traffic into the storefront will direct users to the business search
  • Excluded businesses and categories
    • If there are business categories or individual businesses that you would like to exclude from search results, those can be added to an exclusion list. Contact the GCM team at support@giftcardmarket.com for details.

Mobile app integration​

You can make your mobile application seemlessly integrate with your Gift Card Market white label solution.

To integrate on your application, follow these steps:

  • Go through the e2e onboarding experience to get your storefront configured.
  • Update your mobile application to include a webview link to your site's url
    • Ensure that this link is opened in a webview, meaning that users will be on a web page within your application
    • If the webview is configured correctly in your application, this should be a seemless experience.